Testimonials


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Passion, Purpose, and Perseverance. These words are emblematic of Martha and her contribution to elevate responsible travel.

— Jim Sano, Vice President
Conservation Travel, World Wildlife Fund

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Martha Honey is founding mother of ecotourism, responsible tourism, whatever you want to call it. Early on she recognized that too much of the tourism industry was undermining rather than nurturing the places tourists visit. And she did the difficult work of describing and proving her thesis. And then she offered solutions.

— Elizabeth Becker, author
OVERBOOKED: The Exploding Business of Travel and Tourism and award-winning New York Times journalist

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When I was first introduced to Martha…
I was told she was the hardest working person in the industry. I soon discovered this was absolutely true. Her commitment and dedication to responsible travel have been significant and inspiring.

— Cindy Linnell, Director
Architectural Adventures Travel Program,
American Institute of Architects

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Thanks to you and CREST many people started to believe that another tourism was possible, a responsible one, a better one.

— Ernesto Batista Sanchez, Professor of Tourism
University of Holguin, Cuba

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With her keen journalistic eye of measuring what is fair and right, Martha helped develop the nascent concept of Ecotourism. Her work is unmatched.

— Karen Lewis, former co-owner
Lapa Rios Ecolodge, Costa Rica

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Martha has been a pioneer in the field of ecotourism and literally ‘wrote the book’ on the topic and singularly influenced how we view our tourism impact on our stressed planet. Her book, Ecotourism and Sustainable Development : Who Owns Paradise? became a seminal work that completely flipped the lens on how tourism professionals and the tourism and hospitality industry viewed travel and tourism.

— Dr. Shyam Kamath, Dean, College of Business
California State University, Monterey Bay

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Martha has provided guidance and encouragement for the development of ecotourism and responsible tourism around the world.

— Chiaki Shimoyasuba, Professor
Center for Advanced Tourism Studies,
Hokkaido University, Japan

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Martha has earned a permanent place in the pantheon of heroic conservationists.

— Dan Martin, former program officer
MacArthur Foundation and the Gordon & Betty Moore Foundation

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Martha has made a huge contribution. Many publications, many partnerships, countless conference and workshop presentations, training programs. All have been highly valuable to the international field.

— Dr. Robyn Bushnell, Professor
Heritage & Tourism Studies,
Western Sydney University, Australia

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With deep appreciation, love, and gratitude for your extraordinary contribution to responsible tourism all over the world.
Pura Vida.

— Margarita Penon, former First Lady
and member of the Legislative Assembly
Costa Rica

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